1. Agreement to these Terms
These Terms govern access to and use of noshoot, an AI-assisted fashion content platform operated by SZABÓ Z. ÁKOS PERSOANĂ FIZICĂ AUTORIZATĂ ("we", "us", "our"). By creating an account, inviting users, uploading content, generating assets, buying credits, or otherwise using the Service, you agree to these Terms on behalf of yourself and, where applicable, the company or organization you represent ("you").
If you use noshoot for a business, brand, agency, or team, you confirm that you have authority to bind that organization. If you do not agree to these Terms in full, do not access or use the Service.
2. The Service
noshoot provides tools for fashion image workflows, campaign planning, AI-assisted content generation, model and pose selection, video generation where available, asset management, and related collaboration features. The Service may evolve, and features may be added, changed, limited, suspended, or discontinued as the product develops.
AI-assisted output is probabilistic. We do not guarantee that generated content will be unique, error-free, commercially suitable, legally clearance-ready, or accepted by any advertising platform, marketplace, retailer, regulator, or rights holder.
3. Accounts and workspace responsibility
- You are responsible for all activity under your account, workspace, API credentials, invited users, and billing profile.
- You must keep login credentials confidential and notify us promptly if you suspect unauthorized access.
- Workspace owners and administrators are responsible for permissions, invited members, uploaded assets, generated outputs, and payment decisions made inside their workspace.
- We may suspend or restrict accounts that create security, legal, payment, abuse, platform integrity, or operational risk.
4. Ownership and rights to uploaded content
By uploading, submitting, or otherwise providing any content to the Service — including photographs, images, videos, graphics, product assets, model references, brand materials, or any other files — you represent and warrant that you own all rights in that content, or that you hold a valid, sufficient licence from the rights holder that permits you to use that content in the manner you intend, including all uses made through the Service.
You further represent and warrant that your content does not and will not infringe, misappropriate, or violate any copyright, trademark, right of publicity, right of privacy, moral right, or other intellectual property or proprietary right of any third party; does not contain any material that is defamatory, obscene, unlawful, or harmful; and that you have obtained all necessary consents, releases, model releases, and authorisations required for the intended use.
You retain ownership of your customer content, subject to any rights held by third parties and subject to these Terms. You grant us a worldwide, non-exclusive, royalty-free licence to host, process, transmit, display, modify, and create technical copies of customer content only as needed to provide, secure, support, improve, and operate the Service, enforce these Terms, comply with law, and prevent abuse.
5. No impersonation and likeness obligations
You must not use the Service to create, generate, distribute, or publish content that depicts, impersonates, or could reasonably be mistaken for a real, identifiable person — including celebrities, public figures, models, influencers, or private individuals — without their explicit, informed, and documented consent.
- Do not upload reference images of a person unless you hold a signed model release or equivalent authorisation that covers the specific commercial or creative use you intend.
- Do not use the Service to generate synthetic likenesses, deepfakes, or AI-generated depictions that could be used to deceive others about a real person's appearance, identity, statements, endorsements, or actions.
- Do not use the Service to create content designed to harass, defame, humiliate, sexualise without consent, or otherwise harm any identified or identifiable individual.
- Generating or distributing non-consensual intimate imagery ("NCII") is strictly prohibited and may be reported to law enforcement.
- You are solely responsible for obtaining and retaining all necessary consents, releases, and authorisations before uploading or generating content depicting a real person.
6. Prohibited and harmful content
You must not upload, generate, distribute, or publish content that is illegal, deceptive, misleading, fraudulent, harmful, or that violates the rights of others. Prohibited content includes but is not limited to:
- Content that infringes copyright, trademark, trade dress, design rights, or other intellectual property rights of third parties.
- Content that impersonates or is designed to be mistaken for another person, brand, entity, or product.
- Advertising, endorsements, or marketing claims that are false, deceptive, misleading, unsubstantiated, or non-compliant with applicable advertising standards and consumer protection laws.
- Content that promotes or facilitates illegal activity, including fraud, money laundering, unlicensed financial services, or counterfeit goods.
- Hate speech, incitement to violence, discrimination based on protected characteristics, or content designed to harass or intimidate.
- Child sexual abuse material ("CSAM") or any content that sexualises or endangers minors. Such content will be reported to the relevant authorities.
- Non-consensual intimate imagery or sexually explicit depictions of real people without documented consent.
- Malware, ransomware, exploits, or other harmful code.
- Content that violates sanctions, export controls, or applicable government orders.
7. Your clearance obligations
You are solely responsible for ensuring that all content you upload, instruct us to process, or publish from the Service is lawful and properly cleared before use. This obligation applies to product photography, model likenesses, trademarks, logos, copyrighted works, brand guidelines, personal data, special category data, advertising claims, and platform-specific policies.
- You must complete human review of all AI-generated outputs before publication, especially for paid advertising, ecommerce listings, regulated product categories, and any content featuring recognisable people.
- You bear full responsibility for verifying that generated content complies with applicable advertising regulations, platform policies, and applicable law in each territory where it is used.
- We are not responsible for clearance failures, rights disputes, platform rejections, regulatory investigations, or third-party claims arising from your use of the Service or your generated outputs.
8. AI outputs
Subject to your compliance with these Terms and payment obligations, we do not claim ownership of generated outputs as between you and us. However, AI systems may produce similar or identical outputs for different users, and we cannot guarantee exclusivity, registrability, non-infringement, factual accuracy, or suitability for a specific commercial use.
You must not rely on generated output as legal, compliance, advertising, medical, safety, or professional advice. You must review all output before using it publicly or commercially.
9. Credits, subscriptions, pricing, and promotions
- Credits, plan limits, video seconds, custom model training, generation costs, and included features are described on the pricing page or in an order form and may change prospectively.
- Credits are consumed when jobs are submitted, reserved, processed, or completed as described in the product. Failed or cancelled jobs may be refunded at our discretion or according to in-product rules.
- Promotional codes may be limited to specific plans, time periods, geographies, customers, and billing cycles. Unless stated otherwise, promotions cannot be combined, exchanged for cash, or applied retroactively.
- Fees are exclusive of taxes unless stated otherwise. You are responsible for VAT, sales tax, withholding, bank fees, chargebacks, and similar amounts imposed by law or payment providers.
10. Acceptable use
- Do not attempt to reverse engineer, scrape, overload, interfere with, benchmark for a competing service, or bypass security, rate limits, billing, or access controls.
- Do not upload malware, illegal content, non-consensual intimate content, child sexual abuse material, hate or harassment content, or materials that violate the rights of others.
- Do not use generated assets to mislead people about identity, sponsorship, origin, material facts, or product characteristics.
- Do not resell, sublicense, or provide managed access to the Service unless we have agreed in writing.
11. Third-party services and infrastructure
The Service may rely on hosting providers, payment processors, authentication tools, analytics providers, AI model providers, storage providers, email services, and other vendors. Third-party services may have their own terms and privacy notices. We are not responsible for third-party platforms outside our control.
12. Availability and support
We aim to provide a reliable Service, but we do not guarantee uninterrupted availability, generation times, model availability, queue priority, rendering results, or preservation of every file forever. Maintenance, incidents, vendor outages, abusive traffic, legal requests, or force majeure events may affect access.
13. Confidentiality
Each party may receive non-public business, technical, product, security, pricing, or customer information from the other. The receiving party must use reasonable care to protect confidential information and may use it only for the relationship under these Terms, except where disclosure is required by law or the information becomes public without breach.
14. Disclaimers
To the maximum extent permitted by law, the Service is provided as is and as available. We disclaim all warranties not expressly stated in these Terms, including implied warranties of merchantability, fitness for a particular purpose, non-infringement, uninterrupted operation, and error-free AI output. We make no representation that the Service, or content generated through it, will be free of third-party rights claims, compliant with advertising standards, suitable for commercial publication, or acceptable to any platform, retailer, or regulator.
15. Limitation of liability
To the maximum extent permitted by law, we will not be liable for indirect, incidental, special, consequential, exemplary, punitive, lost-profit, lost-revenue, lost-data, business interruption, reputational, advertising, or procurement damages, including any damages arising from your reliance on AI-generated content, rights clearance failures, or platform policy violations.
To the maximum extent permitted by law, our total aggregate liability arising out of or relating to the Service or these Terms is limited to the greater of EUR 100 or the fees you paid to us in the three months before the event giving rise to the claim. Nothing in these Terms excludes liability that cannot be excluded under mandatory law.
16. Indemnification
You will defend, indemnify, and hold harmless noshoot and its operator, affiliates, officers, employees, contractors, and agents from and against any and all claims, demands, actions, damages, losses, liabilities, costs, and expenses — including reasonable legal fees and expert costs — arising out of or relating to:
- Customer content you upload, submit, or instruct us to process, including any claim that such content infringes or misappropriates any intellectual property, privacy, publicity, or other right of a third party.
- Your use of generated outputs, including any infringement, defamation, misleading advertising, or rights violation claim arising from how you publish or distribute those outputs.
- Your breach of any representation, warranty, obligation, or restriction in these Terms.
- Your violation of any applicable law, regulation, advertising standard, platform policy, or third-party right.
- Claims by any person depicted in content you upload or generate, including claims relating to unauthorised use of likeness, impersonation, or non-consensual depiction.
- Your failure to obtain required model releases, IP licences, consents, or clearances.
- Taxes, duties, chargebacks, or similar financial obligations you are responsible for under these Terms.
17. Termination
You may stop using the Service at any time. We may suspend or terminate access if you breach these Terms, upload prohibited content, create risk for the Service or others, fail to pay, or if continuing to provide the Service would create legal, security, vendor, or operational risk. Sections intended to survive termination will survive, including payment obligations, intellectual property, confidentiality, disclaimers, liability limits, indemnification, and governing law.
18. Governing law and disputes
These Terms are governed by the laws of Romania, subject to any mandatory consumer or data protection rights that cannot be waived. The courts of Romania will have jurisdiction unless mandatory law provides otherwise. Before filing a claim, each party agrees to try to resolve the dispute in good faith.
19. Changes
We may update these Terms from time to time. Material changes will be posted in the Service or on this page with an updated effective date. Continued use after changes become effective means you accept the updated Terms.
